Webosophy: web (re)thinking and web pratices
Why Twitter is changing search...
It came to me last night: Twitter is changing search.
Ok, everybody knows by now ? Yep, but the magnitude by which it's happening doesn't depend on Twitter itself and is by now irreversible.
Google isn't actual anymore, because Google doesn't get enough links from websites, blogs and wikis.
Google only gets shortened urls from Twitter, Jaiku, Identi.ca, Kwippy, Khaces, Meemi, Niimo, Watwet, etc.
It's even becoming a trend to use these services for blog links, like they provide more and more information about the clickthrough rates and range.
I really like cli.gs map views about my microblog audience...
The problem Google has, is that it's no longer the direct deliverer of traffic to sites, and that these site can ask them money for delivering the entire direct link.
Shortening sites could even blok access through search engine for their link or redirecting them to an interposed publicity before giving access to the site requested.
This means that they are now increasingly become the gatekeepers of information... and that has always been the place to be for any real gain.
Like by now there are some shortening services giving people some cash for using them, I believe someone has found this out and is exploiting the value generating model behind this gatekeepers function.
Ow.ly gives renommee by Retweets, Bit.ly gives listing, Cli.gs gives global overview and Adf.ly gives pay - http://adf.ly/58V
Ok, everybody knows by now ? Yep, but the magnitude by which it's happening doesn't depend on Twitter itself and is by now irreversible.
Google isn't actual anymore, because Google doesn't get enough links from websites, blogs and wikis.
Google only gets shortened urls from Twitter, Jaiku, Identi.ca, Kwippy, Khaces, Meemi, Niimo, Watwet, etc.
It's even becoming a trend to use these services for blog links, like they provide more and more information about the clickthrough rates and range.
I really like cli.gs map views about my microblog audience...
The problem Google has, is that it's no longer the direct deliverer of traffic to sites, and that these site can ask them money for delivering the entire direct link.
Shortening sites could even blok access through search engine for their link or redirecting them to an interposed publicity before giving access to the site requested.
This means that they are now increasingly become the gatekeepers of information... and that has always been the place to be for any real gain.
Like by now there are some shortening services giving people some cash for using them, I believe someone has found this out and is exploiting the value generating model behind this gatekeepers function.
Ow.ly gives renommee by Retweets, Bit.ly gives listing, Cli.gs gives global overview and Adf.ly gives pay - http://adf.ly/58V
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